Say The Label was born from a profound appreciation and love for all things textiles and embellishments. Through years of study, working in the industry and textile trips our founder was deeply moved by the craftsmanship she encountered in India.
She knew there was a niche to bring embellishments back to Australia and make them captivating again with a modern twist.
Our philosophy is simple: everything is in the details and techniques. Each piece we create is unique, one-of-a-kind, and of top quality. Say The Label is all about celebrating the art of embellishment, where tradition meets modernity, and craftsmanship meets creativity. Join us on a journey where each thread, each stitch, and each embellishment tells a unique story.